Kerry Morrison

Historic case studies in great advertising and copy

It’s the actions that you take that demonstrate how you feel How you regard something is how you demonstrate respect.

We’re endlessly sold the story that everything we build has to be amazing and a business. Give yourself permission to thing, not because they might make money, but because you want to do them.

Stop being afraid to stand out, show your passion and tell a magical story Bring as many people as you can into your unique and magnificent view of this world, and I guarantee you won’t have to always be closing.

Nothing else, especially early, will matter as much as how well you treat your customers Taking care of your customers is more important than being perfect, or even good, in any other part of your business.

There is nothing worse than missed opportunities — and Nike missed theirs with me

The one place I wish every founder started

Time and again we see people complaining that they can’t get their company to grow. Too often it’s easy to see why.

For anyone building and growing a business, all the tools in the world won’t help you until you decide to talk about why Forget the tools, define your story and everything you do to market and build your business will become easier.

How one word can make all the difference