Kerry Morrison (Page 6)

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Confessions of an Advertising Man

I've learned more about sales and marketing ( and writing ) from David Ogilvy, than all other sources combined. His book, Confessions of an Advertising Man, is my bible. You should read it. For now, here are ten key lessons from the book, any one of which will make you

The Moment That Changed My Marketing Mindset Forever

My first job, the first adult one anyway, was at Grey Advertising. Big agency. Offices around the world. I helped open their first digital office in Canada. If it weren’t for the explosion of the internet, I wouldn’t have gotten the job. I was inexperienced, with nothing more

Little Things Really Do Make a Big Difference

Continuing on the theme of doing the little things right-simple yet powerful actions that can significantly impact your conversions and won’t take more than a few minutes to implement. Three Things You Can Do Today To Increase Conversions Add Platform Targeting to Your Ads and Make Checkout Easier However

A Personal Touch

Building is Better than Buying

There are two ways to build an audience. You can buy them, or you can earn them. Buying is fast. Earning takes time. But here’s the thing. When you buy them, they rarely stick around. There’s no loyalty, no love. What that means is that the money tap

Selling Anything Successfully Comes Down to This One Thing

Focus on the experience your shoppers are having and most everything else will be ok

Fuck Cold Plunges and The Promise of Easy Riches

There’s only one thing you need to do to be successful. Be boring. That’s it. Nothing else will change the direction of your life. Not waking up at 5 am ( for the sake of it ). Not taking cold plunges, dosing with psilocybin, eating Keto, mastering meditation, praying to

Building Better Futures by Building Better Businesses

This is the most incredible time in history to start a business. The tools we have at our disposal, unreal. The access we have to massive markets, mind-blowing. The ability to accept payments, produce goods, create content, and talk to people, unmatched in history. The possibilities are limitless. The platforms,

A Guide to Launching Ideas That Resonate | Kerry Morrison

The tl;dr: Solve problems, help people, ask for money…before you build/buy/make anything.

The Unexpected Secret to Success: It’s Not What You Think

What if I told you that the secret to Warren Buffett’s success is not some complex investment strategy but something so simple, so every…